The Basic Criteria for a Good Design and a Good Business
A good business can be attributed to many things. A good boss, a great management, great working conditions and a place for growth and belongingness. Offering such ideal situations to your employees helps not only in creating a good business, you are creating a lasting and growing business that is bound to success.
Parallel to design, there are many criteria that defines what a good design is and how it can contribute to the greatness of a business. Here are some key concepts you should pay attention to be able to apply good design and achieve good business in your organization.
Solving problems and improving lives has always been a mission of organizations. Providing a product or a product that offers empathy to its clients is what makes a business sell, grow and last. Meeting the needs of the users or your target markets keeps you in the game of the competition, reaping ROIs and profits along the way.
The same goes for design. You should have empathy towards the people that use and makes a living out of your business. Showing empathy to your employees reaps loyalty and productivity – two factors that makes any endeavor a success.
Identifying the areas where your employees experience discomfort makes them realize that you pay attention to their needs and is more than willing to offer the best working conditions to them.
Proving better lighting and ventilation to working areas, adding a pantry where they can spend their lunch breaks, investing in more comfortable chairs or adding an office gym to your office are just a few of the comforts you can provide to your employees.
Contributing value through the design and changes that you implement in your working areas does wonders for a business. Adding relaxing office furniture in the work place does not only add value to the aesthetics of the office. It also adds value to the health and wellness of the people working for you.
Investing value to your employees – seminars, training and coaching sessions, better facilities, bigger and brighter offices, is investing value to your business. The more positive you invest in your business, the more value your people can provide to you and to your clients.
Galvanizing and engaging society, community and environment keeps everyone growing, starting from your people to your business in general.
Giving a corner or bigger office to employees who excel in the workplace gives inspiration to the others that their hard work will always be reciprocated with something good.
Ethics and Responsibility
Contributions that realized and transforms communities, the environment and lifestyles make a business grow and gain respect from the market that they evolve in. But how can one incorporate ethics and responsibility in design? Introducing green architecture to the working place is a business’s contribution in making the world a better place to live in, no matter how cliché it may sound. Supporting local suppliers and businesses that may aid in your business is another way of being socially responsible for the growth of the community surrounding around your organization.
Minimization of waste and environment footprint. Using recycled paper or having recycled office furniture upscaled for further use in your working places are simple ways in minimizing waste in the office. LED lights and promoting the use of natural ventilation is your business contribution to society and nature.
Pioneering the future and presenting strategic value to businesses and communities. To make a business a good one, an organization that exist not only for profits but also for contributing to the greater good is a company where people would want to be a part of. You’ll see talents of different colors and personalities wanting to be part of your organization, willing to contribute productively and wholeheartedly to your business and the visions that the organization believes in.
This and more is what great businesses are made of. It may be difficult to achieve all of this at once, but it is nothing impossible to do.
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Main Photo: OFS Pind Table
Resources & Special Thanks to Respective Product Manufacturers: OFS